One of the most effective ways to grab your visitor’s attention is with an email popup. So while planning out your BFCM marketing strategy, you also need to optimize your…

Transactional emails like order confirmation emails and shipping confirmation emails are not just meant to deliver consumer information. So, how do marketers maximize their use of transactional emails? The answer…

A Shopify popup window is the most effective way to grab a shopper’s attention to an ongoing offer or a new product range. But if you really want to drive…

You’re consistently driving shoppers to your store using SEM campaigns. You’ve been successful at also turning most of them into subscribers with tactics like gamification before they leave. But what…

Today, let’s step into our own shoes as an online shopper. Think about the last time you purchased a product similar to the one you have. Then tell us if…

The average customer spends only about 11.1 seconds reading an email. This means that unless your promotional messages are short and crisp, your marketing has little impact on driving more…

Being in the eCommerce industry means that you are also in the list building business. You already know that having an effective email list can substantially increase your business revenue….

Today, it’s getting tougher to turn online shoppers into customers. They want to be able to probe all their options before they even make the decision to subscribe to one’s…

Popups are one of the most effective conversion tactics used by an online store. It’s the one way you can grab a shopper’s attention immediately. Be it when they land…